What are cookies?
This website uses so-called “cookies”. Cookies are small text files stored in the memory of your device via your browser. They store certain information (such as the language used or the settings of the page) that your browser can (depending on the duration of the cookie) transmit back to us on your next visit to our website.
We use two categories of cookies: (1) functional technical cookies, without which the functionality of our website would be reduced, and (2) additional cookies used for website analysis and marketing purposes.
We only use additional cookies with your prior consent. On your first visit to our website, a notice will appear asking for your consent to set all additional cookies. If you give your consent, we will place a cookie on your computer, and the notice will not appear again as long as the cookie is active. After the cookie expires, or if you actively delete the cookie, the notice will appear again on your next visit to our website, and you will be asked to give your consent again.
We use Google Analytics, a web analysis service provided by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States (“Google”), on our website. Google analyzes your use of our website on our behalf. Information collected by Google related to your use of our website (such as the starting URL, the pages you visited on our site, the browser you used, your language settings, your operating system, and the resolution of your display) is transmitted to Google’s servers in the US, where it is stored and analyzed. The results are made available to us in an anonymous form.
Your usage data is not associated with your full IP address. Furthermore, Google is certified under the EU-US Privacy Shield, which ensures that an adequate level of data protection is applied to data processing by Google in the US.
Additional cookies are related to Google Remarketing services. Google Remarketing is a feature of the Google Ads program that allows companies to display ads to internet users who have previously visited the company’s website. The integration of Google Remarketing allows companies to create user-specific advertising and thus display relevant ads to interested internet users.
The operating company of the Google Remarketing service is Google Inc., 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, United States.
The purpose of Google Remarketing is to insert advertising that is relevant to the interests of the user. Google Remarketing allows us to display ads on the Google network or on other websites that are based on individual needs and correspond to the interests of internet users. Google Remarketing sets a cookie on the information system of the data subject. By setting the cookie, Google enables the recognition of previous visitors to our website who can see our ads while browsing other websites on the Internet.